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Meet Teele Schneider – VoyageMinnesota Feature

Recently, VoyageMinnesota, a part of the LA-based Voyage Group of Magazines reached out to do a feature on me. They were looking to connect with Minnesota influencers and help tell their stories. We did an interview about my life in St. Paul, my journey of being an influencer in the home décor space, and more! Check out the interview here.

Hi Teele, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I’ve always enjoyed decorating for as long as I can remember. I remember being a kid and being so excited to rearrange my room. I bought my house in 2016 and knew this was the chance to make it exactly my style. It has a long way to go, but all the projects I’ve done so far make me really proud of how far I’ve come. Interior design has just been the best creative outlet for me and I love making my house look great throughout the seasons.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Do I run into challenges as a home decor influencer? I would say for the most part, yes. I think challenges arrive when I’ve got a BIG idea and our budget just doesn’t allow. I think another hindrance is that a lot of the ideas I have need someone who is handy with tools – and that is not me or my husband. My parents have helped a ton with more of the ‘handy’ ideas I have!

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
During the day, I’m a Marketing Manager for a Minnesota-based manufacturer of luxury fire pit tables, The Outdoor GreatRoom Company. My background is in public relations and I have a Master of Science in corporate communication. I enjoy storytelling and content creation most about my day-to-day job and it’s fun to get to do that creatively on Instagram for The Edmund Farmhouse as well. I never thought I’d be able to combine design and marketing. There is so much crossover between my day job and my hobby that I could not ask for a better combination. I truly think it’s everyone’s goal to do something they truly love while making money and if you would have told 25-year-old Teele that she’d be able to combine her passion for design with my passion for marketing I would have called you crazy!

What would you say have been one of the most important lessons you’ve learned?
I’d say don’t be afraid of trying new things. I’ve worked for a variety of organizations and some have been more open to new ideas than others. You have 10x more fun with an organization who isn’t scared to try new, out-of-the-box ideas that may totally bust but at least you gave it a shot. I’d rather try something and know it didn’t work than always wonder if it would have worked. Being creative is one of the most fun parts of marketing, embrace it.

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